Working Solo Minute logo

September 3, 2008 - Issue #27

Welcome to the Working Solo Minute, the 60-second newsletter designed specifically for solo entrepreneurs. To unsubscribe or change subscriber options, see the bottom of this issue.

You can view this newsletter (as well as earlier issues) on the Web at:
http://www.workingsolo.com/minute.html


The Billionaire's Countdown

Welcome back, everyone! I hope the past few weeks have been both enjoyable and productive for you.

In this Working Solo Minute, I want to showcase a strategy that New York City's mayor, Michael Bloomberg, has been using as he prepares to maximize his political impact during his last few hundred days in office.

As many of you likely know, "Mayor Mike" is the founder of Bloomberg Media, LLP. A results-driven entrepreneur who made his fortune from the ubiquitous electronic data terminals that sit on stock traders' desks, Bloomberg has run New York City like a mega-company, generating praise from both political allies and traditional opponents. (With his billions, he's recognized as probably the wealthiest man in the city, which makes his taking the subway to work at City Hall each morning all the more appealing to New Yorkers.)

As Bloomberg faces the end of his term, he wants to make the most of every day and has installed countdown clocks throughout city offices that brightly flash the number of days, hours, minutes, and seconds left in office, underneath the slogan: "Make Every Day Count."

That a billionaire entrepreneur would install numerous countdown clocks throughout government agencies shows the power of such a tool. More than a deadline, a countdown brings to life exactly how much time is left to accomplish the tasks ahead. Since time is a soloist's most valuable asset, I encourage you to take Mayor Mike's lead and create your own countdown.

1. Define Your Deadline
First, review those items that have been languishing on your To-Do list. Select the one that, if accomplished, would generate the largest positive impact on your business. Then, establish a deadline -- if not for total completion, at least for an important milestone.

2. Calculate the Intervening Days
Next, use the Duration Calculator at TimeAndDate.com to determine how many days (or hours, if you want to be even more precise!) remain before your self-imposed deadline.

3. Monitor the Countdown
As you do your weekly business review (you do set aside time for this, right?), update your countdown to reinforce the value of those remaining days. Let your personal countdown inspire you to meet your deadline and maximize your days.

To read the full story of Bloomberg's countdown clocks, check out the article in the New York Times.

-- Terri Lonier
Founder, WorkingSolo.com

Next Issue:
Why Your Customers Are Like a Parade

Working Solo Minute is published each Wednesday by Working Solo, Inc. and is based on the work of author and small business expert Terri Lonier. Copyright 1994-2008. All rights reserved.
Working Solo is a registered trademark of Working Solo, Inc.

This newsletter is sent only to those who specifically request it. Names are never bartered, shared, sold or used for any other purpose; 100% confirmed subscribers. We respect your privacy and thank you for placing your trust in us. You're receiving this email newsletter because you have requested it.

To subscribe, visit: http://www.workingsolo.com/newsletter/signup-solo-newsletter.html
Visit us on the Web at: www.workingsolo.com
Want to be a newsletter sponsor? Contact us at: wsoffice@workingsolo.com

Want to send email newsletters like this? Visit AWeber.com for details, templates, and free tutorials on how to make your newsletters more effective.


This Week's Sponsor:

orange line




83% of successful entrepreneurs rate ONE thing as the key to their success...

a MasterMind.


MasterMind Magic

Click on the button above to learn more about the system that Terri and Natalie Brecher created to help soloists succeed.


orange line



red line


Return to the Working Solo Home Page

Browse other issues in the Working Solo Minute Archives

Sign up for the Working Solo Minute Newsletter