Networking for the Terminally Shy
You love the idea of having your own business, but when it comes time to talk to others about your company to generate some sales, you run for cover.

Is there hope for the terminally shy in the world of solo entrepreneurs? Yes -- and it doesn't have to be as painful as you think. Read Terri's article and discover how to make networking work for you.

Getting Money for Your New Business
Looking for a way to get your new business up and runnning? Surveys show that most microbusinesses are launched with $5,000 or less.

Here is a collection of creative ways to jump-start your thinking on how to get money for your solo venture. Read Terri's article on "Ten Ways to Finance Your Solo Business."

Marketing to SOHO
The small business market is active and growing, even in this time of economic uncertainty. If your company wants to connect with SOHO business owners, here's the place to deepen your understanding of this dynamic market. Check out our FAQ on Marketing to SOHO.

Have you seen our 60-Second Newsletter?
Soloists are always pressed for time, and our free weekly email newsletter is just the snapshot you need to get "real world" information to help you build a profitable solo business.

Check out recent issues in the Working Solo Minute archive, and sign up here.

Lessons from Hiking the Appalachian Trail
What lessons can soloists glean from someone who is hiking the nearly 2,000 miles of the Appalachian Trail? (And it's not Terri on the trail, you can be sure about that.) Even armchair adventurers can benefit from these ideas to improve your solo business. Read about Belinda's lessons from the trail.

Solo Metrics: 7 Ways to Benchmark Your Business
How do you measure your solo business success? Where does your company stand, and where would you like to improve? For soloists, it’s often about more than financial gains. Consider these seven ways to chart your business success.

Top 10 Trends
for Solo Businesses
Change brings opportunity for those who know how to interpret the signs. Take a look at Terri's Top 10 Trends for Soloists and see how you can make the most of these shifts in our culture, economy, and environment.

How will current change affect your solo business? Expand your thinking --and your profits. Read it here.

Names and Logos for Your Solo Business
Naming and creating a graphic identity for your new solo business are important steps on your path to success. You want your company name and image to be memorable, but not cute. Professional, but not boring.

Here are seven things to keep in mind when setting off on this important task. Read Terri's article on "The Name Game." And when it's time to create a logo for your business, check out her article, "Logos and More: Designing the 'Look' of Your Business."

Where To Spend the Money First?
Are you overwhelmed with all the things that need your time, attention, and money as you're growing your business? As small business owners, we're often faced with the challenge of too much to do and limited funds.

What's the best way to decide where to spend your precious dollars so they work hardest for your business? Read Terri's article for three guidelines to help you plan your spending.